Wednesday, August 11, 2010

It's unhealthy... the VitaminWater lawsuit


"Coca-Cola is being sued by a non-profit public interest group (The Center for Science in the Public Interest) on the grounds that the company's vitaminwater products make unwarranted health claims." Read the article here.

Duh, you think? But to me, the really BIG news is the company's official response:

"Lawyers for Coca-Cola are defending the lawsuit by asserting that "no consumer could reasonably be misled into thinking vitaminwater was a healthy beverage."

So does that mean that The Average Joe is
A) naïve
B) an idiot, or
C) "it's okay for a corporation to lie about its products, as long as they can then turn around and claim that no one actually believes their lies?"

The name "VitaminWater" makes you think of a drink that is water with some added vitamins - the perfect ending to a good workout. It's not until you read the label that you discover that it's full of added sugar -- 30+ grams to be exact, plus 125 calories per bottle! So much for that workout.

Bottom line, read labels, and please, don't rely on a soft drink company for your vitamins or other essential nutrients.

Anyone for some filtered water?

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